Your campaign.In their hands.
Direct mail that reaches the right people and gives them a reason to respond.
The right people.A reason to respond.
A great mailer starts with who receives it. Our own data center and specialized partnerships help us find the customers you want to reach in your market.
We build the audience around your business, your offer and available buying signals. Reach new prospects, reconnect with past customers, or put a timely offer in front of people already considering their next move.
Your market
Focus on the locations your business serves.
Your customers
Put eligible customer records to work.
New opportunities
Use available data to find a relevant audience.
An offer they notice.A piece they keep.
A personal invitation. A bold sales event. A brochure worth opening. We shape the message, design and format around what you want people to do next.
Personalized letters
A direct invitation with a clear reason to get in touch.
Folded brochures
More room for your offer, photos and reasons to choose you.
Offer mailers
Bring products, services and event details together in one piece.
The mail is one part.The campaign is the difference.
Audience, creative, timing and follow-through. Planned together so the response has somewhere to go.
Audience selection
Your market and ideal customer.
Custom creative
The format and offer that fit.
Mail timing
Planned around your campaign.
Managed replies
A conversation after the mail.
Buyer Alerts
Your team stays informed.
Campaign visibility
See the activity that follows.
Your business.Your kind of campaign.
A showroom event, a service reminder, a local promotion or a new business introduction. The audience and message should reflect the way you sell.
We build direct mail for automotive, service businesses, retail, B2B and custom campaigns. The creative changes with your industry. The focus stays on reaching the right people and earning a response.
Explore custom campaignsThe mail starts it.The response matters.
Scan to take the next step.
A campaign QR code connects the piece to a response page or your Self-Booking Calendar.
Keep the conversation moving.
Calls and email replies have a plan. We manage replies and work toward the appointment.
Know who’s interested.
Buyer Alerts keep your team informed so they can prepare for the conversation and handle the sale.
Before yourmailing begins.
How do you find the right audience?
We start with your market, offer and ideal customer. Our data center and specialized partnerships help us select relevant audiences using geography, customer profiles and available in-market signals. We confirm the audience before production.
Can you use our existing customer list?
Yes. We can build a campaign around eligible customer records, selected new prospects, or both. A sales event, a service reminder and a customer reactivation campaign can each call for a different audience and message.
Which mailer formats can we use?
Personalized letters, self-mailers, half-fold brochures, trifold brochures and specialty folds. We recommend the format, paper and layout around your offer, industry and campaign goals.
Do you offer subprime mailers?
Yes. Subprime automotive mailers are available as part of a targeted campaign, with messaging and response support tailored to the dealership. Financing decisions remain with the dealership and its lenders.
What happens when someone responds?
A QR code can take a customer to the campaign response page or your branded Self-Booking Calendar. We manage campaign replies, work toward appointments and keep your team informed through Buyer Alerts. Your team handles pricing, business-specific questions and closing.
Can direct mail work with our other marketing?
Yes. We can coordinate direct mail with managed email outreach, paid marketing and event displays. The audience, offer and timing are planned together so each part supports the same campaign.
Questions about direct mail?Ask Bennett.
Ask Bennett about audiences, mailers and campaign options.